Adapt your business for digital times. What priorities ?

To leverage new business potentials in the digital age you might need to adapt a couple of things including your business model, marketing and sales operations and leadership model. In this series we share on some fundamentals, a summary of thought-leading articles, books and own C-level experience with a diversity of industries.

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Assess your digital maturity and priorities.

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Hi! I'm Frederic, business consultant, marketing professional and digital entrepreneur. I help...

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Enjoy new experiences.

I believe digital transformation shouldn't be about lasagne indigestions but rather about lean, iterative, joyful experiences... like sushi experiences. Fine pieces should progressively grow into consistent menus where anyone's enabled to enjoy in own way, co-create and share in ongoing discussions. In a place where customers and cooks come together. With design, creativity, agility and openness as key ingredients.

Frederic Martin